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subject [Case] Dr. Cho and Mr. Lee prevails in Supreme Court ruling against Boram Sangjo
date 2013-07-30


 



 

On 14 June 2013, Dr. Jung Wook Cho and Mr. Young Wook Lee, of Kangho Attorneys at Law, prevailed in securing a decisive ruling from Supreme Court of Korea, in a case where they represented the Fair Trade Commission of Korea (KFTC) against a group of four plaintiffs (Boram Sangjo and its subsidiary or affiliate companies) who sought to invalidate KFTC¡¯s orders to rectify and impose fines on the plaintiffs¡¯ fraudulent or exaggerated advertisements. The Supreme Court found that where Boram Sangjo, a funeral services company, stated that ¡°continued service is guaranteed even after insolvency of the company¡± and used the term ¡°guaranteed ceremonies system¡± instead of ¡°funeral service guarantee¡± in its advertisements, such statement and use of term amount to fraudulent or exaggerated advertising, and issued the final and conclusive judgment in favor of KFTC.



 

[Source article (in Korean)]

http://economy.hankooki.com/lpage/society/201306/e2013061717361593800.htm